The international wine world is increasingly looking to Southeast Europe — and Serbia is at the center of this attention. At the renowned Wine Vision by Open Balkan in Belgrade last year, over 600 exhibitors from the region, accompanied by more than 30,000 trade visitors and wine lovers from all over the world. Particularly in the spotlight: the unique autochthonous grape varieties of the Balkans, which stand out from international wines due to their unmistakable identity. Names such as Prokupac, Grašac, Vranac, Tamjanika and the rare Bagrina represent the rich tradition and diversity that Serbia brings to the international stage. But it's not just the wines that inspire enthusiasm — Serbian rakija is also experiencing a true renaissance. The high-quality fruit brandies, especially the legendary Šljivovica (plum brandy), have long since established themselves as a cult drink and are becoming increasingly popular in Switzerland.Serbian quality for SwitzerlandWith MyVinoDeal.ch, we bring this uniqueness directly to Switzerland. As a specialist importer, we offer a carefully curated selection of premium wines and rakija from Serbia and the entire Balkan region. Our goal is to build a cultural bridge — from the vineyards in Fruska Gora and Šumadija to the glasses of our Swiss customers. Whether in a restaurant, at a wine tasting or in the comfort of your own home — the wines and brandies from the Balkans open up new worlds of pleasure to discover.